Apple has continued replacing Macs at the lower end of the product line with new models featuring the company’s homegrown M1 chip. While the first Macs to get the M1—the MacBook Air, 13-inch MacBook Pro, and Mac mini—didn’t receive any design changes, Apple radically overhauled things for the new M1-based 24-inch iMac.

At 11.5 mm thick, the 24-inch iMac is thinner than the original iPhone. It comes in seven colors: green, yellow, orange, pink, purple, blue, and silver. The back of the iMac—which is often visible, such as on a receptionist’s desk—is a bold, vibrant color, whereas the front uses a muted version of the color and a light gray bezel. It looks like a 24-inch iPad clipped to an aluminum stand. It’s so thin that there’s no room for a standard power jack, so it comes with an external power adapter that includes an optional Ethernet jack.

Behind the iMac’s “chin” is the guts of the computer, most notably the same M1 chip as in other M1-based Macs. Overall performance will be stellar thanks to the M1’s 8-core CPU and 8-core GPU, but you can tweak the price/performance curve slightly by choosing a 7-core GPU instead and by picking either 8 GB or 16 GB of unified memory.

The screen, which actually measures 23.5 inches diagonally, offers 4480-by-2520 resolution, making it a 4.5K Retina display, between the 4K display on the now-discontinued 21.5-inch iMac and the 5K display on the 27-inch iMac. It’s topped by a 1080p FaceTime HD camera that, with help from the M1 chip’s image signal processor—and advanced microphones and speakers—should offer excellent out-of-the-box videoconferencing quality.

Apple introduced three new color-matched versions of the Magic Keyboard as well. One adds dedicated keys for Spotlight, Dictation, Do Not Disturb, Lock, and Emoji; the second trades the Lock key for the first Touch ID sensor on a standalone keyboard; and the third includes both Touch ID and a numeric keypad. They come with color-matched models of the Magic Mouse, or you can upgrade to a color-matched Magic Trackpad instead.

Two models of the 24-inch iMac are available:

  • $1299 gets you that 7-core GPU, two Thunderbolt ports, 256 GB of storage that’s upgradable to 1 TB, optional Gigabit Ethernet, and a standard Magic Keyboard. It’s available in only blue, green, pink, and silver. 
  • $1499 gets you the 8-core GPU, 256 GB of storage upgradeable to 2 TB, two Thunderbolt ports and two USB 3 ports, standard Gigabit Ethernet, and a Magic Keyboard with Touch ID. And you can pick from all seven colors.

Our take is that the new 24-inch iMac is a fabulous Mac for a family, student, or front-office worker where everyone will appreciate its striking color and design. It may not offer everything a pro wants, but the Intel-based 27-inch iMac remains available, and Apple will be releasing even more powerful Macs based on Apple silicon for professionals, likely later this year.

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